TINUBU SHOULD ENHANCE SECURITY MEASURES FOR FOOD SUFFICIENCY… DEDE KALU

By Inemesit Ebu

YOU ARE THE CHIEF EXECUTIVE OFFICER OF D.A.K MARKETING SERVICES AND AMAZING HEIGHT NIGERIA LTD. CAN YOU TELL US MORE ABOUT THE TWO COMPANIES?

D.A.K Marketing Services Ltd (DMS) is a leading marketing consultant dedicated to helping businesses achieve their marketing goals and drive growth. With a team of experienced professionals and a proven track record, we provide comprehensive marketing solutions tailored to meet the unique needs of each client. D.A.K Marketing is solely for marketing and advertising company, while Amazing Height is a specialty firm innovative, pioneering and groundbreaking. It’s a trailblazer for introducing an event that is unprecedented in Africa.

EXPATIATE ON THE MARKETING STRATEGY OR STYLE ADOPTED IN YOUR ORGANIZATION FOR A SUCCESSFUL BREAKTHROUGH.

At DMS, we understand that effective marketing is essential for businesses to thrive in today’s competitive landscape. Our expertise lies in developing strategic marketing plans that align with our clients’ objectives and target audience. We work closely with our clients to understand their brand, industry, and customer base, enabling us to create customized strategies that deliver results.Our range of marketing services covers various aspects of the marketing mix, including market research, brand development, digital marketing, social media management, content creation, advertising, and public relations. We leverage both traditional and innovative marketing channels to maximize our clients’ reach and impact. One of our core strengths is our ability to harness the power of digital marketing. Our team of digital experts stays up-to-date with the latest trends and best practices to ensure our clients stay ahead of the curve. From search engine optimization (SEO) and pay-per-click (PPC) advertising to social media marketing and email campaigns, we utilize a multi-channel approach to drive targeted traffic, increase brand visibility, and generate leads.At DMS, we believe in a data-driven approach to marketing. We utilize advanced analytics tools to measure the effectiveness of our strategies and make data-backed decisions. This allows us to constantly optimize our campaigns, ensuring our clients get the best return on their marketing investment.What sets us apart is our commitment to delivering exceptional customer service. We pride ourselves on building long-term partnerships with our clients, becoming an extension of their team. Our dedicated account managers provide regular updates, transparent reporting, and ongoing support to ensure our clients’ marketing objectives are met and exceeded.Whether you’re a small startup or an established enterprise, D.A.K Marketing Services Ltd is your trusted partner for all your marketing needs. Contact us today to discover how we can elevate your brand, drive growth, and achieve marketing success.

YOUR COMPANY, ORGANIZED THE 4-INCH-HIGH HEEL RACE. WHAT IS THE IMPORTANCE OF THE RACE AND HOW DO YOU MANAGE CRITICISMS FROM PEOPLE OF IT LEADING TO HEALTH ISSUES IF A PARTICIPANT FALLS AND HAVE A DISLOCATION? HOW OFTEN DO YOU ORGANIZE THE RACE?

The 4-Inch-High-Heel race, where girls sprint on stiletto heel 100 meters’ race for a prices to be worn. This event is born out of empathy. Lady’s love heels and it gives them a special and unique look when walking on it, but these days our young lady’s prefer putting their shoes in to their bags until they get to the place where it should be worn, maybe for a party or office probably due to our bad roads. The race symbolizes empowerment and confidence, encouraging participants to showcase their strength, determination, and style. It celebrates the idea that individuals can achieve great feats even in challenging situations.Innovation and Uniqueness: As a first-of-its-kind event in Africa, the race highlights innovation and a pioneering spirit. It positions Amazing Height Ltd. as a trailblazer in creating unique and exciting experiences. The event is also for fun and excitement, fashion and style and fosters a sense of community and celebration, thus promoting camaraderie and collective enjoyment. It’s a yearly event which comes up every November.

WHAT IS THE BRAND CRUX OF D.A.K. MARKETING SERVICES?

Let me analyze the brand essence of D.A.K Marketing Services Ltd (DMS) which can be summarized by focusing on the core elements that define its unique identity and set it apart from competitors:Strategic Expertise and Customization: DMS is committed to understanding each client’s unique needs and developing tailored marketing strategies that align with their specific objectives and target audiences. This personalized approach ensures that clients receive solutions that are precisely crafted for their success.Innovative and Multi-Channel Approach: By leveraging both traditional and cutting-edge marketing channels, DMS maximizes clients’ reach and impact. Their expertise in digital marketing, including SEO, PPC, and social media, ensures that clients stay ahead of the competition and effectively engage their audience.Data-Driven Decision Making: DMS emphasizes the importance of a data-driven approach to marketing, by utilizing advanced analytics tools Client-Centric Partnership: Exceptional customer service is at the heart of DMS’s operations. They build long-term partnerships with clients, acting as an extension of their team. Proven Track Record of Success: With a team of experienced professionals and a history of delivering comprehensive marketing solutions, DMS has established itself as a reliable and effective partner for businesses.

RECENTLY, PRESIDENT BOLA AHMED TINUBU CELEBRATED HIS 1ST YEAR IN OFFICE. HOW WOULD YOU RATE HIS ACHIEVEMENTS SO FAR?

Evaluating President Bola Tinubu’s first year in office involves considering several key aspects of his administration, including economic performance, governance, policy initiatives, public opinion, and international relations. Here is a structured approach to rating his performance:Economic PerformanceGDP Growth: Assess the overall economic growth and stability. Inflation and Unemployment.Fiscal Policies: Governance and TransparencyAnti-Corruption Efforts: Measure the effectiveness of anti-corruption campaigns and transparency initiatives. Has there been a significant reduction in corruption?Rule of Law: Assess the administration’s commitment to the rule of law and judicial independence. Have there been any significant reforms?Public Services: Evaluate improvements in public services such as healthcare, education, and infrastructure. School fees is skyrocketed, the poor are dying in their houses because they can’t afford paracetamol talk less of going to the hospitals.Policy InitiativesEconomic Reforms: Look at any major economic reforms introduced and their impact on various sector.Social Policies: Assess policies aimed at improving social welfare, including poverty alleviation programs and social security measures.As we speak about banks may be closing shop. What happens to the workforce?Security Measures: Review efforts to improve national security and reduce crime rates. Consider the effectiveness of counter-terrorism initiatives. Let us not go there because nothing is happening yet.Public OpinionApproval Ratings: Consider public opinion polls and approval ratings. How do citizens perceive the president’s performance?How much will you rate a president that removes food from your mouth. Nothing is common again in Nigeria as pepper, tomatoes, rice, garri, etc. are no more affordable.Public Protests and Support: Look at the frequency and nature of public protests or rallies, and the increase in killings. This indicates the level of dissatisfaction among the people he is leading. NLC may start another protest again.International RelationsDiplomatic Relations: Evaluate the administration’s foreign policy and diplomatic efforts. Has there been an improvement in relations with key international partners?Trade Agreements: Have we been able to assess any new trade agreements or partnerships established during the first year? No, but if any let know and check the records Global Standing: Considering Nigeria’s global standing and reputation under President Tinubu’s leadership is at zero level; the green passport is now a death sentence in some countries.Combining these factors, you can provide an overall rating of President Tinubu’s first year in office. This rating should be based on a balanced consideration of successes and areas needing improvement, supported by data and evidence where possible.

THERE IS NO DOUBT, THERE’S TOO MUCH HUNGER IN NIGERIA. WHAT ADVICE CAN YOU GIVE TO PRODUCERS OF FOOD AND TO THIS ADMINISTRATION TO EASE HARDSHIP?

Addressing the issues of hunger, insecurity, and high transportation costs in Nigeria requires a multifaceted approach involving both immediate and long-term strategies. Here is a comprehensive set of advice for food producers and the administration: I will advise Food Producers to form cooperatives or alliances to collectively address security concerns. They should engage with local security agencies and community leaders to seek protection and create safer farming environments.Producers of food should also adopt Modern Agricultural Practices which involves the implementation of modern farming techniques, such as irrigation, crop rotation, and the continuous use of our local seed, to increase productivity and reduce dependency on imported seed which could be to our own disadvantage tomorrow. Because at a certain age this high breeds no longer reproduce. They similarly leverage on Technology by using digital tools for better farm management, market access, and information sharing; diversify the types of crops grown to reduce risk and ensure food security; Invest in Local Processing; Invest in local processing 1facilities to add value to raw agricultural product and efficient Distribution channels and methods. On the other hand, my advice to the Administration include enhancing Security Measures in rural areas by increasing the presence of security forces; Subsidize Transportation Costs; Improve rural infrastructure, including roads, storage facilities and irrigation systems; support Agricultural Innovation; Implement Price Control Measures by introducing measures to stabilize food prices and encourage the formation of agricultural cooperatives to give farmers better bargaining power, access to credit, and shared resources. Other pieces of advice are government should, as a matter of urgency, reduce Petroleum Dependency for agricultural operations and transportation by encouraging the use of renewable energy which can mitigate the impact of high petroleum costs. Moreover, government should review and strengthen agricultural policies to ensure they are effective and responsive to current challenges and engage the private sector in agricultural development initiatives. By addressing these issues through coordinated efforts between food producers and the administration, Nigeria can work towards reducing hunger, improving food security, and easing the hardships faced by its citizens.

YOU ARE A RULING ELDER OF THE PRESBYTERIAN CHURCH OF NIGERIA, IKEJA PARISH AND A TITLED CHIEF OF YOUR COMMUNITY. HOW DO YOU COMBINE TRADITION AND RELIGION?

My Tittle is Chief Atuegwu 1 Of Amaekpu Ohafia. As a Christian I am combining the role of an Elder in the Church with a traditional title and this requires careful navigation to ensure that both responsibilities are managed effectively and harmoniously. Here are some strategies to help Elders of the Church balance these dual roles: Try as much as possible to clearly distinguish between duties associated with the Church and those related to the Traditional title. Ensure that each role’s expectations and obligations are understood. Maintain open communication with both the Church congregation and the traditional community. Ensure Consistency with Christian Beliefs and Seek guidance regularly from God, your Minister and other Church leaders and mentor.Similarly, my title as Chief Atuegwu 1, meaning ( fearless, able to speak the truth at all times, being transparent) highlights and promotes values that are common to both roles, such as leadership, service, integrity, and community development. This can help bridge the two roles and foster mutual respect and preserve the cultural significance of the traditional title while upholding Christian values. Bridge Builder: Act as a bridge between the church and the traditional community, fostering understanding and cooperation. By thoughtfully integrating these strategies, an Elder of the Church can successfully combine their traditional titles with their religious responsibilities, serving as a bridge between faith and cultural heritage while maintaining integrity and effectiveness in both roles.